I’ve gathered some additional work I designed over the years that show a breadth of creative approaches, form, function, purpose and audience.
My goal in solving any creative problem is to meet or exceed the needs and expectations of the client as well as the intended audience. My approach is to bring an open mind so that as creatives, we are receptive to the possibilities and potential that each problem provides. Each project contains its own set of circumstances and constraints, and it’s up to the creative team to bring new ideas/experience/stories and perspectives to meet that problem on its own merit.
Role: Senior Art Director: Art Direction, Design